Groupe GM launches new hotel amenities line
PARIS, October 27, 2021
Groupe GM, a leading amenity provider that designs, produces and distributes cosmetics and accessories for the hospitality industry, is launching a new hotel line with the Anne Sémonin brand.
Celebrating their collaboration since 2010, this specially tailored amenity range will be made available worldwide thanks to Groupe GM’s extensive distribution network.
Called Mémoires d’été, the hotel line is eco-designed to be in line with the company’s Care About Earth programme, thus helping to reduce its environmental footprint. The vegan cosmetic products are made in France from ingredients of natural origin.
Designed to be sophisticated and timeless, it is the result of a combination of essential oils, trace elements, natural ingredients and innovative biotechnical active ingredients.
Groupe GM CEO Laurent Marchand said: “We are delighted to continue our collaboration with Anne Sémonin. This new line is in keeping with our Care About Earth programme and is a further demonstration of how Groupe GM and the cosmetics industry are tackling environmental challenges.”
The new collection features a range of amenities with new cosmetic products and accessories, including shower gel, shampoo, conditioner and body lotion available in 40 ml and 80 ml bottles made of recycled plastic. The line is rounded off with 30 g and 50 g soaps made with certified sustainable palm oil, and bath salts.
The range also offers the 300 ml Ecopump dispenser made from recycled plastic, for hand wash, shower gel and hair & body wash. The shampoos and conditioners are also available in the 300 ml Ecopump dispenser. These dispensers minimise wastage of the range’s formulas.
The entire range is packed in eco-friendly materials. The cardboard packaging (for the shower cap, shoe cleaning mitt, sewing kit, cotton buds, cotton pads, comb, dental kit, shaving kit, bath sponge and manicure set) is FSC certified, ensuring that it is sourced from responsibly managed forests.
The shower cap is made of corn starch, and the comb, razor and toothbrush are made of bamboo. The line also includes a sewing kit.
Anne Sémonin is a skincare brand, combining natural ingredients with biotechnical blends, that has been creating beauty products since 1985.-TradeArabia News Service
