QNB Group, the largest financial institution in the Middle East and Africa, has received licence approval  for a digital-first banking entity, ezbank, from the Saudi Central Bank SAMA, in cooperation with Ajlan & Bros Holding, with a capital of SAR 2.5 billion ($666.6 million).

 

With ezbank, the goal is to introduce a new model of customer-centric banking built around innovation, efficiency, and accessibility, said QNB.

 

The licence approval is an important step in QNB Group’s ongoing efforts to transform the banking sector in the markets in which it operates, across over 28 countries in thee continents. The entity aims to offer a digital-first banking experience that is simple, inclusive, and secure, and to provide innovative solutions for the youth and entrepreneurs.

 

The bank will use mobile-first platforms, AI-driven tools, and smart risk management to make transactions easier, increase access, and support digital economy, the group said. -TradeArabia News Service