Beyon Al Dana Amphitheatre, Bahrain’s leading global entertainment destination, has signed a new partnership agreement with Rotana Music Group, the Arab world’s leading music and entertainment company.
The agreement will see a series of monthly concerts held in Bahrain, featuring some of the region’s most iconic artists, including Mohammed Abdu, Abadi Al Johar, Abdul Majeed Abdullah, Rabeh Sager, Majid Al Muhandis, Nabeel Shuail, Assala Nasri, Nawal, Angham, Tamer Hosny, Fahad Al Kubaisi, Mutref Al Mutref, Miami Band, Adam, and others.
This marks the second strategic collaboration between Beyon Al Dana Amphitheatre and Rotana, extending a successful relationship that has brought celebrated performers and sold-out shows to Bahraini audiences. Building on that success, the new agreement reflects a shared commitment to elevate the Kingdom’s live music scene with exceptional entertainment experiences for audiences from Bahrain and beyond.
The agreement was signed by Damian Bush, Chief Executive Officer of Beyon Al Dana Amphitheatre, and Salem Al Hendi, Chairman and CEO of Rotana Music Group, in the presence of representatives from both entities.
On the occasion, Salem Al Hendi, Chairman and CEO of Rotana Music Group, remarked: “We are delighted to renew our collaboration with Beyon Al Dana Amphitheatre, which is an ongoing relationship that has grown stronger over the years and one we look forward to continuing well into the future. Rotana and Beyon Al Dana Amphitheatre complement one another and operate as one united team, which is why we are fully committed to offering our support in every way possible.”
He further added: “As one of the region’s leading entertainment companies, Rotana Music Group is proud to serve Arab art across the entire region, from the Atlantic Ocean to the Gulf. Since our inception, we have remained dedicated to delivering unique experiences at the most prominent festivals, theatres, and cultural events. With exclusive contracts and long-standing relationships with many of the Arab world’s most celebrated artists, we have built a reputation as an entertainment powerhouse, producing and distributing original content through our own channels and expansive digital platforms. We believe this renewed partnership with Beyon Al Dana Amphitheatre will lead to meaningful impact for the music industry, the entertainment sector, and our valued audiences.”
Damian Bush, Chief Executive Officer of Beyon Al Dana Amphitheatre, commented: “This renewed partnership serves our mission to cement Bahrain’s position as a key platform that attracts top artists from the region and around the world. Rotana’s unparalleled artist portfolio and production capabilities align with our ambition to consistently host shows that cater to a variety of tastes and provide music lovers with unforgettable moments. Monthly concerts will not only enrich Bahrain’s cultural calendar but also contribute to tourism and attract visitors from both within and outside of Bahrain, further solidifying the Kingdom’s position as a regional entertainment hub.”
He added: “This partnership reflects our dedication to continue curating distinct and world-class live experiences that delight audiences and enrich the artistic movement of Bahrain.”
Event dates will be announced soon via the official social media channels of Rotana Music Group and Beyon Al Dana Amphitheatre, as well as the Beyon Al Dana Amphitheatre official website, a statement said. – TradeArabia News Service
