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Brazil pavilion at Exco clocks one million visitors

DUBAI, January 26, 2022

Brazil said its pavilion at the Expo 2020 Dubai clocked one million visitors since the start of the global event in October, opening up significant opportunities for the country to showcase business and investment potential.
 
“We are very much buoyed by the rising number of visitors and reaching the one million milestone. We believe that this has happened because of the innovative and immersive concept behind the Brazilian pavilion showing the diversity the country has to offer, both in business as well as leisure and entertainment,” said Elias Rodrigues Martins Filho, the Commissioner-General of Brazil at Expo 2020 Dubai. 
 
The 4,000 sq m Brazil Pavilion in the Sustainability District presents an aesthetic blend of architecture and immersive technology that brings to life Brazilian attractions to the fore with the help of 125 giant projectors. The interior of the pavilion is made of translucent membranes on which video images of Brazilian forests, rivers, urban centres, food and culture are projected.
 
“We had a steady flow of trade visitors, opening up opportunities for Brazilian businesses participating at the Expo to explore trade and investment partnerships, meeting our key and strategic objective of presenting Brazil – the country’s business and investment potential and tourism - to a global audience,” said the Commissioner-General of Brazil at Expo 2020 Dubai.
 
The key thematic attractions of Brazilian pavilion include biodiversity and showcasing the country’s endeavors in nature conservation, environmental focus and contribution to climate change mitigation. Brazil is also presenting the country’s potential in investment and trade across key verticals such as food, travel and tourism.
 
The pavilion evokes the experience of Amazon rainforest in Dubai has a shallow water blade occupying across half of its area. – TradeArabia News Service 
 



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